CHAPTER 3

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                                                     CHAPTER 3 :

                         STRATEGIC INITIATIVE FOR IMPLEMENTING

                         COMPETITIVE ADVANTATAGES

SUPPLY CHAIN MANAGEMENT

FOUR BASIC COMPONENT of SUPPLY CHAIN :

• Supply Chain Strategy- strategy for managing all resources to meet customer
• Supply Chain Partner-   partners throughout the supple chain that deliver finished products,raw                                            raw material and service
• Supply Chain Operation -schedule for production activities.
• Supply Chain Logistic- product delivery process.

EFFECTIVE AND EFFICIENT SCM SYSTEMS EFFECT ON PORTER'S FIVE FORCES

CUSTOMER RELATIONSHIP MANAGEMENT

(CRM)

• CRM is not just technology, but a strategy, process and business goal that an organization must embrace on an enterprisewide level

BUSINESS PROCESS REENGINEERING

                                          (BPR)

THERE IS 7 PRINCIPLES OF BUSINESS PROCESS REENGINEERING (BPR)

• A company can improve the way it travels the road by moving from foot to horse and then horse to car.
• BPR looks at taking a different path, such as an airplane which ignore the road completely.

PROGRESSIVE INSURANCE MOBILE CLAIMS PROCESS

ENTERPRISE RESOURCES PLANNING

(ERP)

• ERP is integrates all departments and functions throughout an organization into a single IT system so that employees can make decisions by viewing enterprisewide information on all business operations.
• keyword in ERP is "enterprise".

finish chapter 3..........